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      Asda Retail Link & Asda Data & Reporting

      The current status relating to the impending replacement of Asda Retail Link

      Asda are replacing Walmart's Retail Link DSS reporting system with the Asda Data & Reporting (ADR) application. SKUtrak currently sources your Asda data from Retail Link DSS and we will be transitioning to use ADR when that system is considered 'production ready'.

      This page represents our current knowledge on Asda's data and our plan & progress towards switching to the new ADR application as the source of Asda data within SKUtrak.

      We would advise all users to attend the bi-weekly Future Supplier Call; open to all suppliers by invitation of Asda. Rest assured, we will be attending these sessions to inform you of the latest system migration next steps with regards to SKUtrak.

       

      What we know about Asda's transition from Retail Link DSS to ADR

      • Suppliers were given access to data in ADR on 1st July.
      • We continue to monitor the Future Supplier Call hosted by Asda, where we observe ongoing changes to ADR.
      • Asda have informed us directly that not all data is present, and Retail Link DSS should continue to be used for the foreseeable.
      • Retail Link DSS is expected to continue to degrade during 2025.


      Next steps:
      • We have completed the testing phase and currently we are in the initial phase of production.
      • We will continue to use and support our Retail Link DSS connector as the only route to collect Asda trading data until further notice, in alignment with Asda guidance.
      • We have completed developing our connector for the new ADR application in Supplier Portal.
      • Any data collected from ADR during this development phase will remain in test environments until our new collector is put into production.
      • We are currently in the phased process of transitioning customers to use ADR via the new Supplier Portal, and this process is underway—rest assured, we will be in touch directly as soon as this has been approved and made available to you. Please note that once you have moved across to using ADR, SKUtrak will source data from both Asda Retail Link (Decision Support System) and the new Asda Data and Reporting (ADR) application to ensure complete and seamless data coverage during the transition period.

      Updated: 28th April 2025